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Mitch Stone Haircare is proud to partner with celebrity, Ireland Baldwin, as the new face of the brand. Ireland has appeared in major magazines such as W Magazine, Marie Claire, Elle and Vanity Fair. Baldwin is the current Guess girl and has posed for major ads such as True Religion Jeans and PETA’s famous “I’d Rather Go Naked Than Wear Fur” campaign.

Creator, Mitch Stone, says Ireland was a natural and easy selection as brand ambassador as she brings a fresh, youthful and stylish element to the brand.

“The thing I love most about her is that she truly stands up for the things she believes in and is passionate about.”
-Kim Basinger, Actress and Mother

Ireland Baldwin is your quintessential California girl but there is so much more to her than meets the eye. This blond bombshell grew up as Hollywood royalty but that hasn’t stopped her from carving out her own identity. Baldwin is young, beautiful, passionate and care-free. Like many young females, she is coming into her own and having a ton of fun in the process. Ireland is constantly changing up her look and always keeps us guessing on what she’ll do next.

Mitch Stone Essentials has been a natural choice and the perfect fit for Baldwin because all of our products allow her to style and re-style without compromising the health of her hair. As the brand’s new ambassador she represents a youthful, healthy, ever-changing style that so many can relate to. At the core value of what Mitch Stone Essentials stands for, the ability to achieve beautiful, healthy, vitamin infused styles are now achievable for anyone and everyone.